more than 10
Data show that in 2010 China’s mobile advertising market reached 1.742 billion yuan in 2011 was 35.1 billion expected in 2012 was 55.5 billion yuan. Which, in 2010 China’s mobile application (APP) advertising platform revenue of 0.7 billion in 2011 revenue is expected to reach the platform 3.1 billion, an increase of 342.9%. An institution is expected that by 2013, the overall size of China’s wireless advertising will be 87.4 billion yuan, a
Most applications were praised
With a product called downloads.
In fact, application development, technical threshold is not high, so is not difficult to recruit people.
He also said, because many companies are in competition for the market, so the mobile internet start-up companies such as R & D costs have been inflated, a common R & D personnel’s monthly salary is about 15,000 yuan, some large companies pay more related jobs within a year up nearly 50%.
, no one to regulate them.
Chengdu Science and Technology Co., Ltd. CEO fruit products Hao Xu to the
Xu Hao also pointed out that overseas application more similar images by users to pay for the download, but this charging is temporarily unable to achieve in the domestic market, so although domestic product developers face are favorable, but not profitable predicament.
, but have had no particularly clear.
Or the emergence of mobile Internet advertising flashpoint
Li Shu Yi, general manager of U.S. advertising to the .
10 million yuan, and application developers, advertising companies and then to profit-sharing ratio of 3:7.
Shu Yi also said that currently there are many companies engaged in similar business, advertising, media personnel of these companies in depth developer forums, and popular application developers to discuss cooperation. , the daily show the amount of at least 1,000 times a month to have hundreds of ad clicks, this is the case, developers can benefit hundreds of dollars per month.
He admitted, in cooperation with application developers in more than 1,000, more than 10,000 yuan per month advertising revenue of only a dozen, most other developers monthly income of between several hundred to several thousand dollars.
In this regard, Dongbo Ying said, the disadvantage is that individual developers to limited manpower and energy are limited, most people are engaged in part-time, so that the products developed are mostly very simple, it is difficult to make a high quality.
ranked first, but because the product is too simple, follow-up found a lot of BUG, and use very unstable, so soon disappeared from the charts.
He said the personal developers actually make money, many are relying on He pointed out that there are some picture-type applications, such as the beautiful pictures, although the production of simple, but to the developers to bring a lot of income, development are concerned, has been quite substantial.
Shu-yi, the application of built-in advertising conversion rate is low, generally only 1%, so most businesses do not want to cast this type of advertising, is the main problem facing the market. several times, even hundreds of million of revenue a year and I think the mobile Internet will become increasingly easy to make money in 2012 may appear a good breaking point.
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